Here is a copy of the press release announcing the purchase of Fernbrook:
Ice River Springs Water Co. Inc. has acquired Fernbrook Springs Bottled Water Company.
In operation since 2005, Fernbrook has a fully integrated manufacturing facility located in Halton Hills, Ontario, packaging spring water into 500ml, 4L and 15L bottles. This plant will be Ice River Springs’ tenth in North America, providing increased capacity to support both private label and branded bottled water customers.
To continue its robust growth Ice River will deploy business practices that include efficient manufacturing, plastic recycling, energy savings, environmental stewardship and exemplary customer service.
“We will work closely with Fernbrook’s trade partners and employees to ensure a smooth transition and continue to develop meaningful relationships with all customers, employees and suppliers,” stated Ice River Springs Executive VP, Sandy Gott.
The purchase is directly aligned with Ice River Springs’ corporate vision, “to be the global leader in environmentally sustainable hydration products.” The company already leads the way in the recycling of plastic, which will be used to produce Fernbrook products, reducing their carbon footprint.
Ice River Springs is the only beverage company in North America to self-manufacture resin in a closed loop recycling system. This pioneering operation takes in bottles from municipal recycling programs, sorts, purifies and then produces certified food-grade plastic ready for reuse in 100% recycled water bottles.
“There’s enough plastic in the world today, we just need to find ways to reuse it,” explained Jamie Gott, CEO of Ice River Springs, “and this acquisition will further our mission to develop products and processes that are better for people and better for the planet.”
The company recently launched a new innovative 15L cooler bottle made with 100% recycled plastic in green under the “Arrowhead” brand in Western Canada. For more information go to www.Fightfornothing.com.
Jamie and Sandy Gott started Ice River Springs in 1995 with a small 5,000 sq. ft. building in Feversham, Ontario. It is still a privately owned family company, managed by the founders, and has become the largest private label bottled water company in Canada. Ice River Springs has ten bottling plants; four in Canada and six in the US, plus a recycling facility, Blue Mountain Plastics, in Shelburne, Ontario.